Handy GA4 Migration Checklist

Leveraging the advanced machine learning capabilities of Google Analytics 4 can significantly enhance your decision-making process and accurately quantify impact. As of July 1, 2023, Universal Analytics properties will no longer process new data. This necessitates the adoption of Google Analytics 4 as your primary platform for analytics immediately to prevent data loss and potential decline in campaign performance. Here is a handy checklist to ensure you migrate successfully.

If you require help setting up your GA4 property, get in touch with our expert team at [email protected].

1. Setup and link Google Analytics 4 property

Time to completion: 30-60 min

2. Core feature configuration

Time to completion: 1-2hrs

3. Use Google Analytics 4 as primary Analytics platform*

Time to completion: 2 weeks*

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